The world we all live in has fundamentally changed for the better from the old organized model to today's unorganized one. In the orderly organized world, there was certainty and convention. In the global unorganized world there is freedom, diversity and instability. To take advantage of the new opportunities in the unorganized world, individuals, companies and governments should all be looking to move across to the "Most unorganized" situations below:
To realize their potential growth, individuals need to stop being "rankers": employees who are interchangeable units of economic production, and start thinking of themselves as "branders". Just as products are brands, so too are people. Each and every individual should develop multiple "lifestreams": these are alternative areas of expertise that develop from hobbies and interests and represent alternative ways of earning a living. To meet global competitive challenges, companies should be transformed using downstructuring and opporTUNEitizing. Downstructuring (removing structure) is NOT restructuring (changing structure) or downsizing (removing people). Downstructuring is the practice of eliminating systems and procedures such as job titles and paper-based administrative processes. opporTUNEitizing makes structure flexible and dynamic. Collapsible corporations can now replace organized hierarchies. These are voluntary and impermanent collaborations between independent individuals armed with today's flexible technologies such as electronic agents. Collapsible corporations are "structured" around electronic signals rather than physical office buildings, with electronic networks replacing geographical communities. Business success for collapsible corporations is all about combining the complementary capabilities of business partners for mutual gain. Once you have generated content or an idea you can leverage them by outsourcing their actual production and distribution. In fact, we are seeing a change in emphasis from institutions to all individuals:
The move along the political spectrum that we have already seen from communism to socialism and onto capitalism is a positive one. It should go further and reach technological capitalism. Technology costs are relentlessly falling and their power simultaneously increasing. This makes technology distribution widespread across the population. Socialism was a response to inequality, whereas capitalism can cause it. Under capitalism, new economic opportunities tend to present themselves to members of institutions such as companies or to people who have already benefited from other opportunities. Individuals acting alone face either high entry barriers or are excluded altogether from taking advantage of those market opportunities. The rich get richer and poor people stay poor. Under technological capitalism, there are both the free market opportunities AND the opportunity for all individuals to benefit from those opportunities. Individuals can participate more easily in, and benefit more fully from free market economies. Talent determines future wealth, not current wealth: poor people can become rich. As technologies such as the Internet reduce the entry barriers to economic opportunities, the so-called voluntary exchange principle that no-one need do anything they do not want to is fully implemented. Markets are becoming more contestable. Other people's companies are no longer the only stage from which branders can earn a living and prove their self-worth. We can turn our hobbies into businesses. We can then join another organization, do temporary work, not work at all or form our own collapsible corporation. As such we have gone full circle, with technological capitalism realizing in practice the equality of opportunity amongst individuals that was always the theoretical goal of communism whilst anchoring the achievement of such equality firmly within an economic system of very free markets. Welcome to the wonderful world of unorganization! |
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